Company Profile:

Our Company’s [predecessor entity], Cello Plastic Industrial Works, commenced offering plastic houseware products under the “Cello” brand in 1982, and we have since diversified our product range and brand portfolio over the last four decades. Today Cello World Limited is India’s popular consumer houseware brand with the most diversified product portfolios among our peers with products in the glassware, opalware, melamine and porcelain categories (Source: Technopak Report) We own and operate 13 manufacturing facilities across five locations in India, with the very latest in global technology advancement to go with our manufacturing facilities. We are now setting up a new Glassware manufacturing facility in Rajasthan, which is expected to house European-made machinery that enables high productivity and precision in design and finish and expanding manufacturing capacities in our existing product categories.